18.02.2026
The Year of the Horse: Focused Momentum, Forward with Purpose
Lunar New Year feels like a different kind of reset.
Where sharp thinking meets bite-sized reading...
London
New York
Let’s be honest, being a PA/EA isn’t just about managing calendars and booking flights. If it were, anyone with a stable Wi-Fi connection would be nailing it.
But they can’t. Why? Because a truly outstanding PA/EA possess a combination of foresight, organisation, and strong interpersonal skills. It’s a role that requires attention to detail, adaptability, and the ability to anticipate needs before they arise.
So, what separates the good from the truly exceptional?
A PA’s Executive’s time is sacred. They don’t just manage a diary – they structure it strategically. They know when to decline politely, when to reschedule with professionalism, and when to ensure that breaks are taken to maintain productivity and well-being.
A top-tier PA doesn’t just react – they anticipate. Before the executive realises they need something, it’s already handled. From organising meetings to adjusting travel plans, a proactive PA ensures everything runs seamlessly.
Not every meeting request can be accommodated, but an outstanding Executive Assistant knows how to communicate that effectively. Instead of outright rejections, they navigate scheduling conflicts with tact, offering alternative solutions where possible. “Let’s circle back” is a go-to power phrase.
Monday morning: Flights have been cancelled, the printer has exploded, and the CEO’s laptop has just given up on life. A ‘normal’ person would cry. But an Executive Assistant? They roll up their sleeves, make five calls at once, and get everything back on track before anyone has a chance to panic.
One glance at their boss, and they know exactly what mood they’re in. Need a morale boost? They have got a pep talk ready. Stress levels hitting critical? They know it’s time to move that unnecessary meeting. They don’t just read the room – they own it.
A PA is more than just a support role; they are an essential part of an Executive’s success. The best PAs don’t just follow instructions – they take initiative, problem-solve, and ensure everything runs smoothly behind the scenes.
For Executives who have an outstanding PA, their value cannot be overstated. For PAs striving to excel, honing these skills will set you apart in this fast-paced role. And if you’re looking for the right person to support you, Biscuit specialises in PA recruitment in London – get in touch today.
Where sharp thinking meets bite-sized reading...
Lunar New Year feels like a different kind of reset.
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